The Job:
We are looking for a results-driven Demand Generation Manager to support our ambitious growth plans.
You will be expected to make significant impact as an individual contributor but will have one in-house PPC specialist as well as external agencies to support you.
You will have an analytical mindset, creative problem-solving skills and a deep understanding of digital marketing channels and tactics, particularly Google Ads and HubSpot.
You will be fully accountable for delivering successful new customer acquisition campaigns as well as cross-sell/up-sell to our customer base via Account Based Marketing initiatives.
You will work closely with cross-functional teams to identify target audiences, optimise marketing funnels, and implement strategies that drive qualified leads, conversions, sales and revenue growth.
Skills
- Proven experience in growth marketing, demand generation, or a similar role for 3 years
- Ability to plan, execute and demonstrate results of marketing campaigns at scale.
- Understanding of lead management processes and best practices.
- Ecommerce experience a plus (b2c or b2b).
- Experience managing and optimising a substantial PPC budget.
- Excellent communication and collaboration skills.
- Ability to prioritise effectively, deliver on committed activities and plan resources.
- Self-motivated, proactive with a can-do attitude.
Qualifications
- Bachelor's degree in marketing, business, or a related field.
- Strong knowledge of Google Ads, Google Analytics, HubSpot and Salesforce is essential.
- Ideally, experience with intent data and ABM tools e.g.: Lead Forensics and Cognism.
- Experience with MarTech stack and systems integrations a major plus.
- Ability to work independently, manage projects, and liaise with external suppliers.
- Strong communication and collaboration skills.
- Good knowledge and understanding of GDPR requirements.
Salary
- Competitive salary, dependent on experience.
- Hybrid working
- Company Healthcare
- Company pension (5% company contribution)
- Company Sick Pay, Critical Illness cover and Life Assurance cover
- 22 days Annual Leave, rising to 25
- Plus a range of employee benefits provided through our insurances provider, details will be provided.
- Free car parking
- Social events during the year
Our Culture
We foster a thriving workplace where diverse perspectives and backgrounds are celebrated and empowered to drive innovation. Our work ethic is underpinned by a guiding light for decision-making, our values:
- Customers are at the heart of everything we do. Our team thrives on flexibility and positivity, finding solutions with a smile. We treat everyone with respect, building trust that fuels our success. This customer focus sets us apart.
- Open communication, positive relationships, and collaboration help us build something meaningful. Team members keep everyone informed, fostering a supportive environment where professionalism and flexibility lead to shared impact.
- We're all about continuous improvement! We empower our team to identify areas for growth, embrace new ideas, and turn problems into solutions. Customer feedback fuels our innovation, ensuring we stay ahead of the curve and deliver exceptional service.
- Own Your Impact! We empower ownership enabling our team members to actively shape their success. They understand the commercial impact of their work and drive toward both personal and departmental goals.
We also prioritize a fun and engaging work environment, offering perks like company outings to keep things interesting.
Diversity is our strength
We empower a global team to bring their unique selves to work, fostering an inclusive environment. We source the best talent fairly across locations, regardless of background.
As a Level One Disability Confident Employer, we champion a workplace where everyone can thrive.
We are a Level One Disability Confident accredited Employer.
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Your Disability Confident registration (Level 2) DCS041824 |
Wellbeing First
We champion inclusivity and offer a range of resources to support your health, both at work and home. This includes a free 24/7 GP service and Mental Health Support.
We prioritize your well-being, so you can bring your best self to every day.
Unwind and Thrive
We complement our excellent work environment with a benefits package including*: healthcare (family can be included and pre-existing conditions are excluded**), life and critical illness insurance, pension, generous paid time off (increasing with tenure), plus perks like discounts, sick pay, and social events.
We invest in your well-being, inside and out.
*UK specifically, packages vary by geographical location.
** Policy conditions apply
